Welcome to Velvet — AI-Powered Fan Engagement

If you sell on OnlyFans or Fansly, you already know the truth nobody puts on the marketing page: the money is in the DMs, and the DMs never sleep. Fans message at 2am, on holidays, across time zones. Reply fast and warm, they spend. Go quiet for a day, they cool off. Doing that well, every hour, for every fan, is a full-time job — one that sits on top of the actual work of creating.

So most creators hit the same fork. Either you grind the inbox yourself until you burn out, or you hand it to a management agency that takes 30–50% of your earnings, forever, and often ends up controlling your account. Velvet is the third path. It's an AI that chats in a voice you set up, sells your content, and keeps your fans engaged — while you stay the owner and keep the overwhelming majority of what you earn. This first post is the short version of what we're building and why.

The problem Velvet is built for

OnlyFans and Fansly are great at hosting content and taking payments. They are not built to help you talk to fans at scale. There's no real CRM, no AI chatbot, no way to remember who likes what — just a raw inbox and some basic stats. Everything past that, the platforms leave to you.

The industry's answer has been the full-service agency: they staff a team of chatters to run your DMs, and in exchange they take a third to half of everything, indefinitely. For a lot of creators that trade makes the inbox someone else's problem — but it also makes your income, and sometimes your login, someone else's leverage. That's a steep, permanent price for a problem that's really about time and consistency.

What Velvet actually does

Velvet is an AI chat and CRM platform for OnlyFans and Fansly creators and agencies. The core pieces:

• An AI chatbot that sounds like you. You build your persona in setup — your personality, tone, the pet names and slang you actually use — and Velvet writes replies in that voice, adapting to each fan as the conversation goes. You choose approve-first mode, where every reply waits for your OK, or an auto-reply toggle per model. You can take over any chat instantly.
• Real-time DM translation. Two-way translation between English and Spanish today, with French, German, and more on the way. It preserves your tone and pet names, so a Spanish-speaking fan reads you as you — not as a translation.
• PPV that sells at the right moment. The AI reads where a chat is heading and sends the right PPV at the prices you set per media category, then tracks the sales it drove so you can see what's working.
• Win-back for quiet fans. When a fan goes silent, Velvet notices and warms them back with a sequence tuned to where the conversation left off — no blasts, no spam, just picking the thread back up.

Around that sits the rest of the stack: a smart inbox for each connected account (with an account selector to flip between accounts like browser tabs), a media vault that remembers what you've already sent so you don't resend the same clip, analytics on earnings by fan and platform, PPV conversion and lifetime value, plus social posting to Instagram, TikTok, and X. Agencies get chatter roles, model-to-chatter assignments, granular permissions, presence indicators, and an immutable audit log. Fansly is first-class here, not an afterthought bolted onto an OnlyFans tool.

Why creators can talk to more of the world

A large and growing share of OnlyFans traffic and spending comes from outside the English-speaking world — Germany, Italy, Mexico, France, Brazil, Spain, and more. That's just where the audience is. Today Velvet lets you keep Spanish-speaking fans engaged in real time without you speaking a word of Spanish, and we're expanding the language list from there. It's one less reason to leave money on the table because a fan didn't share your first language.

The part that makes it fair: pricing and ownership

Here's where Velvet is deliberately different from the agency model. Pricing is a flat $179/month per connected account — each OnlyFans or Fansly account is its own subscription at the same rate, with no Fansly premium — plus 5% only on the tips and PPV that an AI reply actually drove. Nothing on your subscriptions, nothing on sales you close yourself. No setup fees, no lock-in.

And you stay the account owner. You connect your account during onboarding, you can disconnect anytime, and your fans and data stay yours and stay exportable. This is running solo without an agency — the leverage and the earnings stay on your side of the table.

One honest note: automation and AI-chat policies differ between OnlyFans and Fansly and can change over time, so it's worth reviewing each platform's current terms and deciding what fits how you work.

Where to go from here

That's the whole idea — keep the parts of the job that are actually you, hand off the parts that are just time, and don't give away half your income to do it. Have a look at pricing to see how the flat rate plus 5% shakes out for you, and if it clicks, join the waitlist. We built Velvet to be the tool we wished creators had all along.